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Proud to announce the release of “PLAN C: Building and Sustaining a High-Performance Culture in the Virtual World” by Dr. Sanjeev Dixit in print format in the USA, UK, Europe, Australia, New Zealand, and the Middle East. An e-book version is also available for purchase from more than 70 online partners serving readers across the globe.

For Promoters, Entrepreneurs, Startup leaders, Private Equity leaders, CEOs and other business leaders, achieving a high-performance culture is the only viable choice for sustainability and growth. They must shift their mindsets away from the execution-led plan A (action) and the risk-management-minded plan B (backup) to a new plan C (culture), driven by high performance, values, and innovation led mindset.

This book is for all Student & faculties of Management, Budding Managers, working professionals, Managers, CXOs, Private Equity Fund Owners, Startup leaders, Entrepreneurs, Promoters, Board of Directors, Gig professionals, Interim Managers, Trainers, consultants, researchers, Business leaders & CEOs out there who are looking to challenge various paradoxes and paradigms of the high-tech virtual world and implement a high-touch cultural leadership.

For more about the author and how the book can help you please visit and

Dr. Sanjeev Dixit loves to be called an “IDEAPRENEUR,” as he has been growing personally and professionally by ideating and executing unconventional and pathbreaking business transformation IDEAS. He is a global human resources leader with more than twenty-two years of strategic corporate experience across various industries. He holds a Doctorate in HR management and Organization Development from the World-renowned Academy of Human Resource Development, Ahmedabad, India. He is also a chartered fellow of the Chartered Institute of Personnel and Development (CIPD), UK, and a fellow certified practitioner in HR from the Australian Human Resources Institute, Melbourne, Australia.

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